
AI Context Layer
Custom GPT Pricing: What Does £995 Actually Buy You?
A UK supplier is now advertising a custom GPT for your business from £995. That’s good news, and not for

A UK supplier is now advertising a custom GPT for your business from £995. That’s good news, and not for

McKinsey’s late-2025 research found that only 1 in 10 companies successfully scale their AI agents. The other nine are running

More than half of UK CEOs say they have seen no measurable return on their AI spend. PwC put the

If you’ve spent the last twelve months buying prompt-engineering courses, downloading 100-prompt PDFs, and copying frameworks off LinkedIn, and your

There’s a specific moment, when you’ve been using AI for long enough, where the output stops feeling like yours. The

54% of UK businesses say they use AI. Only 11% have properly integrated it into how they work. That leaves